Many of you, if you were lucky enough drove or knew somebody who drove a Firenza in the late 90's. They were little economy-sport coupes manufactured by PMC and FIrenza. They were quick and affordable. Many have been lost to the sands of time, being well over 15 years old now. Prato saw a 2001 Firenza sitting on the side of the road with an all too familiar "For Sale by Owner" sign stuck under the windshield wiper. Cash was exchanged and the old Firenza was stuck on the back of a tow truck and brought to the PMC performance shop.
The car came into the shop in pretty rough shape. With 396,000km on the odometer the 2.0 Turbo was blown, somebody had bolted on a massive turbo, jacked up the boost and stuck and ebay performance chip on the ECU and road the piss out of the old girl. The interior was partially gutted, a byproduct of weight saving measures for track day, or a unpleasant break in as the the stereo looked hastily removed via a pry bar.

With tonnes of NOS parts sitting in an old warehouse the engineers though, "hey, why not restore this thing to factory spec, just for fun?" About 6 hours into the project it very became very apparent that the car had seen some shoddy body work and needed a little more TLC then they had bargained for. It was at this moment, with 4 engineers sitting there looking at a pile of parts and the shell of a once-glorious Firenza Coupe Sport that an executive decision was made. The car would be made into a custom, one of, monster of the streets. The body panels would be replaced with NOS body panels and custom fabbed to house new lights, and more aggressive body lines, the wheel arches were flared to unworldly proportions. Side exhausts reminiscent of old time hot rods was chosen, to set the car apart from the crowd.

1000hp is a goal seen achieved by half million dollar sports cars and jet engines. The engineers at PMC had been tinkering with all aluminum crate engine they had bought online that displaced 10.9 liters and was DOHC! Much to everyone surprise and to some dismay, it fit! Direct injection was implemented, and a semi aggressive cam profile was chosen. The power band was smooth and powerful. Most important was the 1000hp and 873 ft.lbs of torque. In order to fit the engine in the hood a large cut out was shaped, which worked well to keep the engine cool and display the engineering prowess that sits under the hood. A petite rear lip applies down force to the beast.

The interior saw an upgrade, one can devastate the streets and/or track all while listening to some high quality tunes and a semi comfortable race style seat. Large street slicks with 17" rims allow the car some measure of grip and adequate handling characteristics, jumbo brakes hid behind the rims. The suspension saw some overhauling as well, being much sportier but still driveable. A dual clutch paddle shifter gets the power to the pavement with its 6 speed and aggressive gearing.

With more wheel spin then a burnout competition the car manages 0-100 in 4.8 seconds, not overly impressive? 80-120 in 2 seconds, a little better? How about a top speed of 350kmph? Now we have your attention. Despite all measures of logic the 3000lb car still manages 28 miles per gallon US, so you can show you neighbours whats, what and not break the bank too badly.
The car was sent to TopGear US, Hotrod magazine and even saw international coverage at the international SEMA show. After making its rounds across both domestic and international race tracks it was sold via online auction and now resides in Dubai.