My optimal price was $345k (
are you kidding me???), but even then I would have only sold 1/7th of the cars I actually did sell at $75k. At any price I would have never made a profit, regardless. My target group, like in the previous CTC's, was the GT and MidSport groups, with some fallout into the L$$$ segment and possible a bit in the SC segment. So the focus was Sportiness, Comfort, Prestige, and Safety, with a small emphasis on tameness. Tameness and sportiness are tough to balance, but I think I did a good job of it. Comfort, Safety, and Prestige increase costs exponentially, but I managed to score decently in those three as well. I actually hit all of the target groups and also the L$$ and TD groups, which I did not expect, albeit at >5% in all categories achieved. I did manage to sell 38k of 190k produced. My break even was 43k, so I
almost made it....
I think my problem is fear of not having enough to sell for profit, so I am overproducing. I will try a small factory in the next round and submit a similar car again. I make what I like. Otherwise, what is the point of making cars???

The automobile is a passion. A disease. An artform. Making a business out of it is tough! haha
I don't think I actually understood how to use the calculator at all. I know it is impossible to tell in a stand-alone environment how it would perform in a group setting. Improper understanding/usage of this tool probably hindered me quite a bit. The other thing is, it is hard to comprehend pricing in a given year using comparative values from another year. A $345k car in 2003 was practically unthinkable and it is difficult to stop thinking in terms of year currency...at least for me.
Thanks again for the challenge, Der Bayer! It was fun, even if I don't understand it yet.
